ROLES:
Art Director / Designer
BAKED, SUGAR-FREE GOODNESS
Lakanto wanted to accomplish two things with the relaunching of their muffin mixes: letting everyone know that it's way yummier, and showing that it can be used to make more than just muffins.
PHOTOSHOOT
I quickly began moodboarding, creating a shotlist, and working with our Account Executives to ensure we had everything we needed for the photoshoot. On set, I worked with our in-house photographer set designing, assisting in framing the shots, and ensuring that we got every shot we needed!
SOCIAL ADS
Now armed with a library of muffin photos, I began creating the social ads in all the various sizes.
EMAIL
We also
WEB
Lakanto's site is on Shopify. After preparing all the web assets, I built out the Allulose home and landing pages.
